As my Social Media Practice course comes to an end, we were tasked to come up with a social media pitch for an organization to flex the knowledge we’ve garnered throughout the semester. For my social media pitch, I’ve centered my project around a local organization, Duke Farms.

Duke Farms is a unique estate situated in my hometown of Hillsborough, New Jersey. Once owned by the millionaire Duke family, the estate has now turned into a nature reserve, tourist attraction, environmental and sustainability hub, and regional treasure. In this project, I’ve concocted a potential social media strategy around their new menu launches happening in the coming seasons. To see what I’ve come up with, watch the video below.

For easier viewing please find the presentation here:
Duke Farms: A Social Media Pitch

And the content calendar here:
Duke Farms: Content Calendar

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